The Easel

Eye Candy: Bergdorf Goodman’s Holiday Windows and the Enduring Art of Selling

Psychology experiments show that our distaste for forgeries comes from a perception that originals gain “identity from their history”. We are also good at identifying genuine abstract works – “people see more than they think they see in abstract art – they see the mind behind the work “. Sadly, no evidence is found that looking at art is good for the soul.