The Easel

25th November 2025

Get Cartier! How Jean Nouvel turned an old Paris department store into a museum to rival the Louvre

Fondation Cartier was established by the luxury brand to collect and exhibit contemporary art. Its experimental, “anything goes” approach is exemplified by its new building, a renovated department store near the Louvre. Notably it has “insanely expensive” moveable floors that create varied exhibition spaces. Says a curator “exhibition-making is at the centre of culture, a succession of ideas … subject to constant change.” Says one writer its “a massive machine for the unexpected.”