The Easel

Archives: LA Review of Books

14th December 2021

Van Gogh Experiences: Immersive Art in the COVID Era

“Immersive Van Gogh” is a multimedia extravaganza of “projected visuals, animation, music [and] sound.” Such productions “are not art”, protests one museum director, “they are entertainment”, reflecting a view that beauty should not be judged on the basis of “primitive physical pleasure”. This logic has contributed to the elitism and “inhospitable gatekeeping” many associate with museums. The writer’s verdict – “It was … ideologically suspect in numerous ways, and — I won’t lie — I loved it.”